In recent years there has been a plethora of articles and communication strategy workshops highlighting a hotel’s need of having a social media presence and how a Facebook page or tweeting can lead to converting online followers into brand ambassadors. But the influence of online...
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Most hotel managers are masters in the art of dealing with on-property complaints but often those skills are not translated to their online “face”. Online hotel reviews are public and highly valued by prospective customers. For most hotel managers responding to online hotel reviews has...
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Budgeting for Hotel Reputation Management The question of why to budget for hotel reputation management often arises. Hotel Reputation Management now encompasses not just on-site reputation building but also online reputation formation and maintenance. Hotels have seen that online reviews can build or break a hotels...
Read MoreEncourage More Reviews [caption id="attachment_137" align="alignnone" width="777"] hospitality marketing[/caption] In present times it is very important to have a strong online presence. One of the aims of effective hotel reputation management is to generate positive online reviews. So how can we encourage more positive reviews? The best...
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Positive Hotel Reviews The number of reviews a hotel gets has a direct link with a number of different reputation management areas. The number of reviews will impact: • The hotel’s ranking in review websites • Ranking in third party distribution websites • Ranking in search engine results • Hotel’s overall...
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Analyze your Reputation Promote Positive Guest Reviews Increase Social Media Presence Bury Negative Reviews Respond to both Positive and Negative Reviews Increase Brand Visibility Provide 24/7 Reputation Monitoring Assign Designated Reputation Specialists Repair Hotel Online Reputation ...
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Responding to Hotel Guest Reviews Our team has the knowledge to know how to respond. If potentially damaging feedback is received, we act quickly to address the situation. This saves your time and energy. Moreover you can trust that your guests will feel important, appreciated, and...
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Managing Negative Reviews If your hotel has negative online reviews and ratings the top referring sites will no longer turn their site visitors into your bookings. Hotels now need to analyze where their customers are searching for them as well as what they are seeing when...
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My Hotel Reputation Today in the competitive world of travel and hotel accommodations, what people see and say about you online now affect your bottom line dramatically. Proactively managing online reviews and your presence in social media in an effective way leads to higher guest satisfaction....
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