A well organized hotel site has the power to convert visitors in to customers in no time. The year 2014 has been considered to even more challenging for the hospitality industry as customers do not get satisfied on something less than best. These days search...
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Managing hotel reputation has become one of the most crucial challenges to the hospitality industry. Hotel reputation can be improved by various ways like by delighting guests and improving their experience. But satisfying customers is definitely not an easy game. There are many tools through...
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TripAdvisor has greatly altered the hospitality trends. The contemporary hospitality industry is facing many challenges with the emergence of innovative hospitality trends in the competitive marketplace. In the much heightened international competition, there is survival of the fittest. With the emergence of new hospitality trends,...
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E-marketing has been widely accepted as an effective tool to get engaged with customers especially for the hospitality industry. For the hospitality industry it is very effective because it revolutionarily increases sales of hotels. Hotels get benefitted from e-mail marketing as its fast, cost effective...
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The power of e-marketing for the hospitality industry has been widely recognized around the globe. Hotel’s online presence greatly affects its popularity and reputation among clients. E-marketing enables hoteliers to get connected with customers and increases overall engagement. Through an effective e-marketing strategy, businesses can...
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There are multiple factors that affect any hotel’s reputation, online reviews is one such factor. The contemporary hotel industry’s revenues get affected by its reputation. A research conducted by the Cornell School of Hotel Administration reveals that online guest satisfaction directly affects the financial performance...
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TripAdvisor is one of the best travel website that operates around seventeen brands that mainly include the following: Trip advisor, family vacation, one time, independent traveler, holiday lettings etc. TripAdvisor has been contributing a lot to the contemporary hospitality industry and the hotels to generate...
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The importance of online customer reviews is gaining immense popularity in the hotel industry. Of late, the use of online reviews has reached an immensely high level of adoption within the hospitality industry, nearly universally adopted by hotel management. Online reviews and social media have...
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TripAdvisor has created a buzz in the contemporary hospitality industry. It is one of the fastest growing travel sites that attract millions of potential customers. People find it not only beneficial but necessary to read customer reviews before planning their vacation. TripAdvisor via real customer...
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